In
advance of Mickey’s birthday, Disney has launched the Mickey Mouse
Instagram account (@MickeyMouse). Following on the popularity of the
Mickey Mouse Facebook page, which has more than 13
million followers, Mickey’s Instagram page will showcase videos and
images including Mickey’s global travels, as well as his appearances in
Disney films, television shows, and theme parks.
On
Mickey’s birthday, select locations at Disneyland and Walt Disney World
Resorts, as well as Disney Stores in the United States, will be
distributing commemorative “Happy Birthday, Mickey!”
buttons. Disneyland Park in Anaheim will host a special pre-parade
birthday celebration for Mickey, and at Magic Kingdom Park in Orlando,
characters and performers will dance in a special birthday-themed
edition of the
Move It! Shake It! Dance & Play It! Street Party.
Also on November 18, Disney Channel will air the Emmy®-winning
new Mickey Mouse shorts throughout the day and premiere two new cartoon series featuring Mickey Mouse. On
Mickey Meows Club, the feline hosts of a web-based talk show
provide their own “cat”-mentary on Mickey’s incredible performances in
their favorite shorts.
Mickey’s How Not To will provide viewers with a humorous series
of informative tips on how not to do things, using Mickey’s funniest
fails and moments from the latest cartoons. Plus, that day Disney Junior
will debut the teaser for the upcoming series
Mickey and the Roadster Racers.
In
addition, D23: The Official Disney Fan Club, Oh My Disney, Babble, and
other Disney sites will be posting Mickey-related videos, galleries,
stories, crafts, recipes, and shareables
leading up to and on his birthday.
Mickey’s birthday is celebrated in honor of the release
of his first theatrical film,
Steamboat Willie, on November 18, 1928 at the Colony Theatre in
New York City. Since then, he has starred in more than 100 cartoons and
can currently be seen on Disney Channel in the
Mickey Mouse cartoon series.
*Source D23 Press Release
